RS&I Dealer Download Podcast

The RS&I Dealer Download: Stimulus to Sales: Capturing Demand Fast if $2,000 Checks Hit

WRITTEN BY: Michael Shiverdecker
DATE: November 18, 2025 at 3:54 PM

Welcome to The Dealer Download, powered by RS&I.

If the proposed $2,000 tariff-funded stimulus checks become a reality, dealers will face one of the fastest impulse-buy windows we’ve seen in years. The businesses that prepare before the checks land will be the ones who win the surge, avoid lost sales, and turn a short-term spike into long-term customers.

In this episode, host Michael Shiverdecker breaks down what dealers need to know and how to move quickly, strategically, and profitably.

What You’ll Learn in This Episode

  • Why stimulus-driven buying windows matter

    Understand how sudden cash infusions shift customer behavior and why timing is the difference between capturing new installs or missing the wave entirely.

     

  • What we know about the proposed $2,000 checks

    Get clarity on the current policy discussions, economic expectations, and what dealers can realistically plan for if checks hit the market.

     

  • How dealers across AT&T Wireless, AT&T Fiber, Brightspeed, and HughesNet can prepare

    Learn what each category buyer tends to prioritize during stimulus surges and how to position offers to meet those needs fast.

     

  • Smart retail, kiosk, and event strategies

    Discover practical tactics to stand out in-store, on the floor, and in high-traffic areas during the 30 to 45 day window when demand peaks.

     

  • A complete 6-step action plan to turn stimulus into installs

    Get a clear, actionable framework you can use immediately to maximize revenue, increase visibility, and ensure your team is ready the moment stimulus dollars hit.


 

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