Several important events happened this year for RS&I and we want to take a moment to focus our rear view mirror on the top five biggest stories. Between a new rocket launch, effective marketing tips and new business-to-business opportunities, there is a lot of information to cover.
Each summarized story below has enough highlights to help you achieve a good understanding of the topic and you can dive into any or all of them to get more details as desired.
Earlier this year in February, we explained why now is the time to become a HughesNet Authorized Retailer. As you can see in the two maps below, HughesNet Gen4 had two satellites with slower speeds in the blue area and faster speeds in the green area.
Once HughesNet Gen5 came along in early 2017 after the new Jupiter 2 satellite launched in late 2016, it provided faster-than-ever speeds for customers across the continental United States. The new satellite made it easier for HughesNet Authorized Retailers by providing consistent speeds and consistent promotional offers to their customers. No longer did retailers have to worry about where their customers lived in order to get them the best satellite Internet service available.
The best part is that HughesNet Gen5 isn't the end. Hughes continues to invest in their technology to make it better and better. They already have their sights set on the next-generation satellite, as announced in their press release from August 2017. It'll be an Ultra High Density Satellite (UHDS) bringing significant increases in service performance and it's set to launch in early 2021, in just a few short years. You can read more about it in our blog article called The Future is Bright for HughesNet Authorized Retailers.
As you consider becoming an authorized retailer for any of the programs we offer, one of the things to keep in mind is what you can sell to other businesses, not just to regular customers. There are several business-to-business opportunities available that can launch your sales to a new level, such as:
These services can also be combined to allow a one-stop shopping experience with a variety of options that every business needs.
Without a marketing plan, sales for just about any retailer will fall flat. Our 3 Main Tips to Get Your Marketing Plan Set for 2018 article outlines some simple ways to make sure a business has their bases covered.
Yarn signs? Yes, yard signs. They effectively act as mini billboards to display your company's logo and customer offers, but you'll want to follow the best practices for placing them in your community.
Knowing the difference between the rules on public property and private property can keep you far away from certain complaints or from breaking any rules. For public property, it's all about doing your homework on city, county, state and federal guidelines and laws. For private property, it's all about asking the owner for permission and checking with the neighbors to prevent yourself from being a nuisance.
In September, we had a little fun showing what we do for our national sales meeting. It's an annual event where we bring in our entire sales team to be trained by our management team and business partners, to boost our social strength and enjoy some fun events. It gets everyone on the same page and re-energizes us for the coming year.
In addition to the top-notch training, our team sure likes to have fun at the annual golf tournament.
It was a busy year! A lot happened with these top five biggest stories and we wanted to make sure you had a chance to see some of the highlights. Again, feel free to look at each story more in depth.
Also, you're welcome to take a look at the rest of our blog articles to learn more about RS&I and what we do to help authorized retailers be successful.
Posted by Ben Jenkins on December 29, 2017 at 3:21 PM
Topics: Authorized Dealer Opportunity