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Welcome to The Dealer Download, powered by RS&I.
Prices are rising, and consumers are becoming more selective.
As tariff pressures and broader cost increases ripple through the economy, everyday shoppers are feeling it in their wallets. From utilities to connectivity to home services, higher prices are forcing customers to slow down, compare more carefully, and ask tougher questions before committing.
What’s changing isn’t whether people spend.
It’s how they decide.
In this episode of The Dealer Download, we break down how rising prices are reshaping consumer behavior and what that means for Authorized Dealers selling fiber, wireless, home automation, and security.
This conversation isn’t about panic pricing or racing to the bottom.
It’s about competing intelligently in a more value-driven market.
What You’ll Learn in This Episode
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How tariff and price pressures are changing consumer behavior
Why customers are paying closer attention to total cost, long-term value, and reliability as everyday expenses rise.
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Why higher prices don’t stop spending, they change how people buy
How consumers are delaying decisions, comparing options more carefully, and prioritizing outcomes over brand noise or impulse.
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What dealers can and can’t control when it comes to pricing
A clear look at where pricing flexibility actually exists and where it doesn’t, especially for Authorized Dealers working within national programs.
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