Welcome to The Dealer Download, powered by RS&I.

Every advertising dollar counts, especially as budgets tighten and competition gets louder. Dealers who understand where media is heading in 2025 will be the ones who stay ahead, spend smarter, and see real ROI instead of wasted impressions.

In this episode, host Michael Shiverdecker breaks down which channels deliver the biggest wins, how streaming formats are shifting, and what a modern media mix should look like for growth-minded dealers.

What You’ll Learn in This Episode

• How to spend where it actually performs
  Get clarity on which media channels are producing the strongest ROI in 2025 and how to prioritize them without guesswork or overspending.

   

• How to navigate the new wave of streaming ads
  Learn how streaming placements, pause ads, digital video, and emerging formats are changing and how to use them to reach high intent customers.

   

• How to build a smarter, more profitable media plan
  Discover practical allocation strategies that help you stretch your budget, improve lead quality, and align your spend with real dealer goals rather than trends.

Welcome to The Dealer Download, powered by RS&I.

When major streaming platforms lose popular channels, customers do not wait long to look for better options. The recent dispute between YouTube TV and Disney resulted in the loss of ABC, ESPN, FX, National Geographic, and other fan favorites, leaving millions of subscribers frustrated and searching for an alternative they can rely on.

In this episode, host Michael Shiverdecker breaks down how DISH Dealers can use this moment to support customers, simplify the switch process, and highlight the long-term value of dependable service and channel stability.

What You’ll Learn in This Episode

• How to confidently navigate the channel outage conversation
  Understand what happened in the dispute, why customers are frustrated, and how to speak to the situation clearly and helpfully.

   

• How to present DISH as the dependable replacement
  Learn how to position DISH’s consistent channel lineup, customer support, and clear pricing as a solution that restores what viewers are missing.

   

• How to turn urgency into genuine customer relationships
  Explore how to keep the focus on meeting needs, easing stress, and building trust rather than simply making a quick sale.

When it comes to delivering the best possible TV-watching experience, DISH has always led the way. The Hopper 3 was a revolutionary device when it was released and still continues to be. But now it’s gotten even better with the brand-new Hopper Plus from DISH.

Perhaps you’re already one of our valued dealers. Maybe you’re selling DISH and have a decent market carved out for yourself. Or perhaps you’re selling T-Mobile Home Internet with us and making that your sole focus. Or maybe you’re someone with an established business selling other products and wanting to grow. Our most successful dealers are those who sell a wide variety of products and services with us, and you can easily join that elite group to make yourself even more money than you are currently!

We pride ourselves on offering the best Authorized Retailer sales programs for our dealers, and our efforts to bring them opportunities best fit for their customers never end.